Bridging the Difference

Bridging the Difference website design and development

Making Virtual Work by Betty Johnson

Recipe for a great virtual meeting

Recipe for successful virtual meetings

Betty Johnson's Bridging the Difference is an organizational effectiveness firm that focuses on career advancement; empathy as a performance enabler; diversity, equity, and inclusion; communication skills; and conflict and problem resolution. Her groundbreaking work in bringing DEI awareness into the workplace has earned her a high profile client base in academia, government and private corporations.

In response to the COVID pandemic and the effects it had on work and employment, she penned her first book, Making Virtual Work, which has been a valuable guide to conducting successful meetings online. Betty's book has become an even more valuable resource in a post-pandemic world where, for many businesses, online meetings have become more common than in-person meetings.

Services Provided

• Logo refinement
• Website design and development
• Social media assets and outreach
• Book cover design
• Book typography design
• Book interior diagrams design
• Informational graphics
• Copy editing and messaging


Charlotte, North Carolina